Nintendo Q3 FY3/2015 Financial Results Briefing, Part 7: Wii U

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☆ NintendObs Event – Nintendo Q3 FY3/2015.

Nintendo Q3 FY3/2015

 

 

Nintendo Q3 FY3/2015

 

Next, I would like to talk about Wii U.

 

Nintendo Q3 FY3/2015

 

We showed a graph at the Corporate Management Policy Briefing to indicate the growth of the Wii U hardware and software sales in the first half of this fiscal year over the corresponding six months a year ago in Japan, the U.S. and in Europe, and this is the same graph but with the data from Australia.

The sales figures of both hardware and software improved due to various reasons, such as the release of “Mario Kart 8” in May and the re-evaluation of the Wii U platform after E3 in June. The strong growth in Australia can be mainly be attributed to “Mario Kart 8” released in May just before Australia’s unique June-July winter sales season, known as the Toy Catalogue Season.

 

Nintendo Q3 FY3/2015

 

We shipped 4.77 million units of “Mario Kart 8” worldwide as of the end of the last calendar year. I can say it marked a very high attach rate if we consider the current installed base of Wii U hardware.

 

Nintendo Q3 FY3/2015

 

Following the Nintendo 3DS version, we released “Super Smash Bros. for Wii U,” which had shipped 3.39 million units by the end of last year.

As these two classic multiplayer franchises for Nintendo consoles were brought out together,

 

Nintendo Q3 FY3/2015

 

As you can see, the year-on-year comparisons of software sell-through sales in the October-December period show increases in all regions. They especially improved in the U.S. market. We can see larger improvements if we make comparisons among Nintendo titles, especially in the overseas markets.

This is not directly related to this graph, but if we look at the sales figures of only Nintendo titles just in the U.S. for the full calendar year of 2014, the total figure of retail and digital sales represents 175 percent of those for the previous year.

 

On the other hand, hardware sales increased smoothly in overseas markets but decreased in the domestic market. Our analysis of this situation is that in addition to our offers not attracting consumers in the same way as the Premium Family Set bundles did in Japan in 2013, New Nintendo 3DS gained more attention than Wii U, many of the big titles were released for Nintendo 3DS to encourage younger consumers to choose multiple Nintendo 3DS titles, and the priority of purchasing the Wii U console decreased.

 

Nintendo Q3 FY3/2015

 

At the Corporate Management Policy Briefing in January a year ago, I explained that we were focusing on enriching the value of the Wii U GamePad, and at E3 in June Mr. Miyamoto showcased a couple of specific examples. In 2015, we will be releasing Wii U titles that fully utilize the GamePad.

 

Nintendo Q3 FY3/2015

 

This slide shows the Wii U titles that have already been announced for release in 2015. Even though there are more to announce, this slide contains many titles which fully utilize the GamePad.

In addition to Mr. Miyamoto’s GamePad Utilization Project, UGC (User-Generated Content), where players can enjoy other players’ creations, is possible in titles such as “Mario Maker” (temp.). Gameplay that utilizes the GamePad possesses a large amount of potential, and it can further expand the way parents and children have fun together.

 

— Satoru Iwata, President of Nintendo
Source: Nintendo JP, Nintendo JP.

 

 

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