“Nintendo has been developing the applications and DeNA will take care of data analysis, etc.”
☆ NintendObs Event – Nintendo Q2 FY3/2016 Q&A.
Question:
Regarding the smart device business, could you let us know specifically what monetization model you are planning to implement and what role DeNA Co., Ltd. (hereinafter “DeNA”) will play?
Answer:
Tatsumi Kimishima (President):
Miitomo is a free-to-start type application which can be downloaded free of charge. Regarding monetization, we are considering to distribute paid content such as clothes for Mii, etc. For the smart device applications that we will be releasing after Miitomo, we are considering monetization methods optimal for each application, including charging a fixed amount at point of purchase.
Regarding the alliance with DeNA, things are running smoothly as initially announced. Nintendo has been developing the applications and DeNA will take care of data analysis, etc. The alliance is moving forward with each company contributing in their areas of expertise.
— Semi-Annual Financial Results Briefing
Source: Nintendo JP.
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